How Much Money Will Be Bet On The Super Bowl In 2024?

Written By Matt Burke | Published at February 11, 2024
Super Bowl Bet

The Super Bowl is the most popular sporting event of the year. Millions of people watch the Big Game on TV and plenty of people wager on it, legally and illegally. It is expected that Super Bowl betting this year will once again smash records as over 35 states now have legal betting available. So how much money will be bet on the Super Bowl this year?

The American Gaming Association (AGA) estimates that a record 67.8 million people in the US will bet on Super Bowl 58. That would be a 35 percent increase from last year. Legal Sports Report projects that a record $1.3 billion will be bet on Super Bowl 58. That would break the previous mark by 20 percent.

“As the Super Bowl comes to Las Vegas for the first time, this year’s record interest in wagering marks a full circle moment for the U.S. gaming industry.” said AGA President and CEO Bill Miller in a press release. “Our priority remains getting this opportunity right by providing the consumer protections only a regulated market can guarantee and investing in responsible gambling tools, safeguards and education."

Betting on the Super Bowl around the US

Well more than half of American adults (67 percent, 164 million) now live in a legal, live sports betting market. This year, more states than ever will take legal sports wagers on the Super Bowl. In addition to betting on Super Bowl odds in Nevada, sports fans can legally wager on the Super Bowl in the following US states:

And here is a state-by-state breakdown of if you can legally wager online and/or at a retail location.

StateOnline Sports Betting?Best Online Sportsbooks Available
ArizonaYesDraftKings, BetMGM, and FanDuel
ArkansasYesFanDuel
Colorado YesDraftKings, BetMGM, Caesars, and FanDuel
ConnecticutYesDraftKings, FanDuel, Fanatics
DelawareNoN/A
IllinoisYesDraftKings, Caesars, and FanDuel
IndianaYesDraftKings, BetMGM, Caesars, and FanDuel
IowaYesDraftKings, BetMGM, and Caesars
KansasYesDraftKings, BetMGM, Caesars, and FanDuel
Kentucky Yes DraftKings, BetMGM, Caesars, and FanDuel
LouisianaYesDraftKings, BetMGM, Caesars, and FanDuel
MaineYesDraftKings, Caesars
MarylandYesDraftKings, BetMGM, Caesars, and FanDuel
Massachusetts YesDraftKings, BetMGM, Caesars, and FanDuel
MichiganYesDraftKings, BetMGM, Caesars, and FanDuel
MississippiNoN/A
MontanaNo N/A
NevadaYesN/A
New HampshireYesDraftKings
New JerseyYesDraftKings, BetMGM, Caesars, and FanDuel
New MexicoNoN/A
New YorkYesDraftKings, BetMGM, Caesars, and FanDuel
OhioYesDraftKings, BetMGM, Caesars, and FanDuel
OregonYesDraftKings
PennsylvaniaYesDraftKings, BetMGM, Caesars, and FanDuel
Rhode IslandYesN/A
South DakotaNoN/A
TennesseeYesDraftKings, BetMGM, Caesars, and FanDuel
VermontYes DraftKings, FanDuel
VirginiaYesDraftKings, BetMGM, Caesars, and FanDuel
Washington, D.C.YesBetMGM, Caesars, DraftKings
West VirginiaYesDraftKings, BetMGM, Caesars, and FanDuel
WisconsinNoN/A
WyomingYesDraftKings, BetMGM, and FanDuel

More money is legally wagered on the Super Bowl than ever before in the US and expansion outside of Nevada is still just getting started. Thirty-five states, plus Washington, D.C., have legalized sports betting so far, with North Carolina the next state to start.

The AGA reports that 42.7 million adults plan to place a traditional sports bet online, at a retail sportsbook or with a bookie. That is up 41 percent from last year. In addition, 36.5 million people plan to bet casually with friends or as part of a pool or squares contest. That is up 32 percent from last year.

Wagering on the Big Game is likely to increase year-over-year as more and more states legalize sports gambling.

It's all on the up and up

More and more, Americans are flocking toward legal sports betting options over oft-shady off-shore offerings and local bookies. Responsible gaming commercials from top sportsbooks seem to be paying off as the majority of traditional Super Bowl bettors reported to the AGA as having seen a responsible gaming message in the last year.