Sports Betting Is Driving Attendance At Gaming Conferences

Written By Steve Ruddock on October 30, 2018
Sports Betting Conference

The Supreme Court opened the sports betting floodgates when it ruled the 25-year-old Professional and Amateur Sports Protection Act unconstitutional back in May.

Since that time, everyone from state lawmakers and regulators to casino operators and vendors are taking a crash course as they try to get up to speed on sports betting.

One of the best places to get educated on gaming is to a gaming conference.

Not surprisingly, attendance has been through the roof at these events as the industry tries to wrap its head around the new products and opportunities.

G2E is the crème de la crème of gaming conferences

Every fall the gaming industry descends on Las Vegas for Global Gaming Expo, or as it’s commonly called, G2E.

This year’s attendance was even higher than usual, as more than 27,000 gaming professionals attended the four-day trade show and conference presented by the American Gaming Association (AGA) and organized by Reed Exhibitions.

According to a press release, overall attendance was up six percent year-over-year, with educational seminars seeing 30 percent growth.

According to the press release:

  • G2E 2018 experienced a 16 percent growth in key buyer attendance on the show floor.
  • Of the key buyers who attended G2E 2018, 27 percent of these key buyers were new to the show, demonstrating an expanding marketplace for the gaming industry.
  • Overall attendance for G2E 2018 increased more than 6 percent.
  • This year’s show saw a 30 percent increase in turnout at G2E 2018’s education programs.

As noted above, a lot of that growth can be traced back to the legalization of sports betting.

As G2E Event Director Korbi Carrison said, “The gaming industry is at an exciting moment where evolving technology and aspiring entrepreneurs are creating new ways to innovate. The excitement from the G2E show floor was palpable and will shape how casino-resorts operate for years to come.”

G2E isn’t the only conference that’s seeing an uptick in attendance

G2E isn’t the only beneficiary. Across the board, conferences and trade shows have seen an increase in attendance. And that increase is likely to persist for the foreseeable future.

Cleveland hosted the National Council of Legislators from Gaming States (NCLGS) Summer Meeting in July, and that conference produced a record turnout.

According to event organizer Spectrum Gaming Group, more than 210 attendees – including 37 legislators and 40 state gaming regulators — attended the NCLGS conference.

That may not seem like a lot, but NCLGS isn’t exactly G2E, and 210 attendees is a mammoth number for the conference.

And then there’s the upcoming ICE Sports Betting Conference in New York. That conference sold out more than a month before it takes place.

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