Kentucky Online Sportsbooks Have Officially Launched

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Written By Giovanni Shorter | Last Updated
Kentucky Sports Betting Launch

It is official: online and mobile sportsbooks are now live in Kentucky. Local bettors can now wager from anywhere in the Bluegrass State. The Kentucky sports betting market is accepting odds right now on mobile devices. Bettors can click PLAY NOW on the banner below for launch day promos and bonus bets. The wait is over for Kentucky sports betting apps.

Rank
Sportsbooks
Bonus
Features
Play
1
up to $1,500
In Bonus Bets
Up to $1,500 in Bonus Bets if Your First Bet Doesn’t Win*
*Bonus Bets Expire in 7 Days. One New Customer Offer Only. Add’l terms 
Gambling problem? Call 1-800-GAMBLER. 21+. KY Only
Use Bonus Code: THELINES
2
UP TO $1,000
In Bonus Bets
First Bet Safety Net up to $1,000, or Bet $5, Get $150 in Bonus Bets
30% Extra on Same Game Parlay Profit 
18+ and present in KY. Gambling problem? Call 1-800-GAMBLER
Use Bonus Code: THELINESKY
3
BET $5
GET $150
Win or Lose
Bet $5 Get $150 in Bonus Bets Win or Lose
21+ and present in KY. Gambling Problem? Call 1-800-GAMBLER
To Claim: Click Play Now
4
$1,000 FIRST BET
On Caesars
Up to $1,000 Back as a Bonus Bet if Your Bet Loses
Gambling problem? Call 1-800-GAMBLER. 21+. KY Only
Use Promo Code: THELINES1000
5
up to $1,250 bonus
New User Bonus. T&Cs Apply
Bet $5 Get $200 in Bonus Bets
PLUS up to $1,000 Deposit Bonus
PLUS $50 Bonus Bet on Deposit
PLUS No Sweat NBA SGP Every Day of Playoffs 
18+ and present in KY.  Gambling problem? Call 1-800-GAMBLER

18+ at some KY sportsbooks, 21+ at others; must be physically present in KY. Gambling problem? Call or text 1-800-GAMBLER.

Kentucky Sports Betting Launches September 2023

In March of this year, Kentucky sports betting legislation HB 551 was approved in the House of Representatives and the Senate. Gov. Andy Beshear, an avid supporter of sports betting in Kentucky, signed the measure into law following the final vote. This regulated the sports betting market.

Under the law, both retail and online sports betting was legal in Kentucky. The Kentucky Horse Racing Commission (KHRC) was granted regulatory authority over the local betting market, finalizing the sports betting regulations in July. The commission set the retail sports betting launch date for Sept. 7 and the online sports betting launch for Sept. 28.

Over the past few months, operators have partnered with local Kentucky racetracks. These partnerships are required for operators to secure sports betting licenses.

Confirmed Licensed Kentucky Sportsbook Partnerships

Service ProviderPartnering TrackType of Partnership
CaesarsThe Red MileRetail and Mobile
KambiChurchill Downs, Churchill Downs’ satellite location, Derby City Gaming, Ellis Park Henderson, Turfway Park, Oak GroveRetail
FanaticsOak GroveMobile
FanDuelTurfway Park, and its satellite location, Newport Racing and GamingMobile
DraftKingsCumberland Run and its satellite locationRetail and Mobile
PENN (ESPN BET)Ellis Park Henderson and OwensboroMobile
BetMGMSandy’s Gaming and RacingRetail and Mobile
Circa SportsCumberland Run and its satellite locationMobile
Bet365Sandy’s Gaming and RacingMobile

Retail sportsbooks have been live for a few weeks now. During the first two weeks of activity, Gov. Beshear reported that bettors wagered $4.5 million. With the addition of Kentucky online sports betting, the market is set for a major boom.

What Bettors Can Expect From The New Kentucky Market

Kentucky has a wide selection of sports to wager on compared to other markets. In addition to betting lines on all major sporting events, Kentucky operators can offer odds on more niche markets like Major League Eating and Nathan’s Hot Dog Contest. Bettors can also wager on college sports, including local teams. Even before the market launch, regulators had already expanded the sports betting catalog.

Bettors can also expect many sign-up offers and recurring promos like odds boosts beginning today. Customers can secure these bonuses by clicking the banner on this page. That’s not a bad way to welcome online sports betting into the state.

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