Caesars Secures Massachusetts Retail Sportsbook Deal

Written By Giovanni Shorter on January 24, 2023
Caesars Sportsbook Raynham

Caesars Sportsbook will launch a Massachusetts retail operation at Raynham Park. The popular sports betting operator announced its partnership with Raynham Park to bring its retail operation to the Bay State. Caesars already holds a Massachusetts online sportsbook license.

This deal will allow them to open a sports lounge as well.

Caesars Retail Operation In Massachusetts

The lounge will be a 30,000-square-foot space in the Raynham Park casino. The operation will offer in-person sports betting through betting kiosks and betting windows. Fans will be able to operate and combine their Caesars Sportsbook app and retail betting accounts as well.

A temporary sportsbook will go live first when retail sportsbooks launch in Massachusetts. The full-service Raynham sportsbook will launch at a later date. This final product is projected to be one of the largest free-standing race and sports wagering facilities in the United States.

“Raynham Park is in an excellent location in southeast Massachusetts and will be one of just a few retail sports betting locations in the Commonwealth,” said Eric Hession, President of Caesars Digital. “It’s great to partner with the Carney family, which has a long history in the community and an exciting vision for a tremendous sports entertainment and pari-mutuel simulcasting facility. We look forward to showcasing the Caesars commitment to world-class experiences through this partnership.”

The temporary location will be inside the simulcasting facility at Raynham Park. All wagers will be accepted with no restrictions. The construction of the full sportsbook is underway and is projected to be finished by mid-2023.

While already hosting options for horse racing betting, Raynham Park is a perfect home to push the Caesar Sportsbook. Locals in the Raynham area are already privy to traveling to this local to wager on horses.

Caesars Gaining Its Footing Ahead Of Mobile Launch

With this move, a Caesars Sportsbook will be in the hands of locals beginning January 31 when retail sportsbooks launch in Massachusetts. This will see residents get accustomed to Caesars in time for Super Bowl betting.

Raynham Park is equally as excited to enter into the sports betting industry with this partnership. It is expected that fans will embrace the operation and the launch window being just ahead of the Super Bowl helps.

“Caesars Sportsbook is the strongest retail sports gaming brand in the industry and we are extremely proud to announce our partnership,” said Chris Carney, Raynham Park owner. “Our sportsbook will be one of the largest sports gaming destinations not only in Massachusetts, but in the United States. With Caesars’ legendary commitment to quality and integrity, Raynham Park will be a world-class venue that will set a new standard for gaming in Massachusetts.”

Caesars gaining its footprint in Massachusetts early is a smart move for the operator.

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Giovanni Shorter

Giovanni Shorter is a sports enthusiast and writer with a passion for the legal and industry side of the sports betting market. Giovanni got his education from Florida State University where he honed his writing style writing narratives and short stories. He has spent his professional career covering sports and entertainment through articles and blogs and continues to look at the industry from multiple angles.

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